Free Market Analysis Template for Excel 2007 – 2016

Market analysis is one of the most crucial parts of any business. A market analysis allows you to understand the market, your competition, buying patterns and the economic environment of any specific market.  If you want to own a successful business you must analyze your market.

With this Free Market Analysis Template, you’ll have a very organized set of documents in which you can track what your competitors are doing, Analyse their data and create a customized strategy for your business.

Market Analysis Template

Use for Excel, OpenOffice, and Google Sheets



The Market Analysis Templet has many different components that allow it to be a very useful document or form when it comes to keeping track of your competition, The industry and it’s customers. This template has three different worksheets. First one is for the market analysis itself. And other two worksheets are revenue and margin charts which are also important. The market analysis worksheet has 4 different segments which are Model Key, General Information, Product Market Analysis, and Financial Projections. With this template, you’ll be able to analyze the number of potential new customers, Percentage of potential customers with adequate funds to purchase, An estimated share of the annual market, Competitor’s share, Annual revenue and much more. It’s a standard template for any kind of market analysis. This temple will allow you to input all the necessary data to analyze not only the market but also your competitor’s position in the market.

This temple is perfect for analyzing your market & create a customized strategy for your business to compete with existing businesses. Providing your company or a client with a detailed report gives a strategic advantage with information and demographic analyses that can be used to analyze the regional economy and workforce. Knowing the impact of businesses entering, leaving, growing, or shrinking in a region can be valuable not only to your success but that of your clients. Market analysis forces companies to consider how their product makes their consumer feel and to what degree that feeling is driving the purchase decision. Marketing analysis is the first step to making data-driven decisions for your business. An important part of any good business plan is the Market Analysis. Before you can describe your marketing and sales strategies, you need to figure out what market you serve and what need you to fulfill. Then, your marketing strategy and implementation plan, ideally covered in the next section of your business plan, will fit into a logical flow.