Head Shop Business Plan

Business Plan Articles

Pro Business Plans is a professional consulting firm that works directly with head shops to start, expand, and acquire investment financing. The professional team has over 20 years combined experience starting brick and mortar companies and raising investment financing. Unlike generic software or an under qualified staff of writers, the company works on-on-one with its clients to understand and establish the unique aspects of their business model and remains with them to provide ongoing support.

head shop business plan

Head Shop Business Plan

With increasingly relaxed legislation on medical cannabis , head shops are growing in demand. However, that does not sacrifice the importance to carefully choose a location and cost structure that make sense for the business. Investors and banks that provide investment will seek to determine the feasibility of the head shop based upon several elements that contribute to its market positioning and ability to maintain high profit margins. Pro Business Plans has prior experience working with head shops and their owners to plan these dimensions and reflect them in a professional plan for investors and internal strategy.

Business Model

The business model section for a head shop business plan constitutes the majority of the plan. It includes important details about what the company sells, how it is positioned, and the method in which it will operate. A large head shop targeted the tourist section in Miami would be very different than the business model of one targeting a loyal customer base in a Brooklyn borough. The degree of engagement by the management team will impact such factors as the hiring policy and the market positioning will enable it to focus on a concentrated demographic in the market to acquire loyal customers and high turnover.

Marketing Plan

Among the more complicated sections for a head shop business plan is the marketing strategy. Many traditional media channels and advertising platforms have policies restricting its products. Therefore, the company is often left to subtly promote through targeted media channels and strategic partnerships. For instance, forming referral networks with dispensaries and doctors that recommend patients will bring in an initial client base. Being strategically located near areas with a concentration of patients will increase exposure and be in a convenient place that is easily accessible. Search engine optimization and reputation management are among the more critical factors for a head shop, so that when people search in an area only positive reviews emerge at the top of the list.

Financial Projections

For a head shop business plan, all of the financial projections are unique and contingent upon the size of the operation and its location. A head shop paying premium rent in Los Angeles, where the number of medical marijuana patients are disproportionately high can hardly be comparable to one in a rural location with a lower patient base. Finding the appropriate balance for financial projections is a combination of the unique aspects of your business model, an analysis of the external market, and an understanding of the cost breakdown for head shops of similar sizes. Pro Business Plans will work directly with your company to create a professional and custom head shop business plan and perform rigorous financial analysis to help its clients approach investors and have more information during the planning process.

What is Included in Our Custom Head Shop Business Plan?

  • Marketing Plan
  • SWOT Analysis
  • Competitive Analysis
  • Profitability Analysis
  • Personnel Plan
  • Organizational Chart
  • Company Valuation
  • Executive Summary
  • Company Description
  • Keys to Success
  • Three Year Objectives
  • Product or Service Description
  • Market Research
  • Fundraising Support
  • 12 Month & 3 Year Profit & Loss
  • 3 Year Balance Sheet
  • 12 Month & 3 Year Sales Forecast
  • 12 Month & 3 Year Cash Flows
  • Break-Even Analysis
  • Financial Ratio Analysis
  • Management Team

Speak with an Advisor

Pro Business Plans is a team of professional researchers, writers, designers, and financial
analysts. Speak with an advisor today.


Speak with Sales (646) 866-7619