Mobile applications are rapidly entering the market to create the next generation of tech-millionaires. Pro Business Plans has worked with many application entrepreneurs to create both mobile and software apps that have gone on to outperform in the market. A good business plan for an app is not standardized and applicable to any company, it is important to communicate the most differentiating factors and competitive advantages that your application delivers compared to others available in the market. Most of our business plans are provided to individual investors and private equity groups to financing development and application commercialization. This article covers information about what a business plan for an app should include and how Pro Business Plans works with your company to communicate it.